As part of initiatives under its Small and Medium Enterprises (SME) Business advisory programme, Union Bank recently organized an empowerment seminar for a cross-section of female entrepreneurs in Lagos.
The seminar tagged ‘Breaking Barriers – Women in Business’ was designed to provide UnionBank’s female SME customers with practical guides on how to surmount typical challenges faced by small businesses in Nigeria with particular focus on business law, accounting and online marketing.
Union Bank’s SME seminars are a frequent feature in its business advisory service and this recent edition was specifically organised for female entrepreneurs ahead of the International Women’s Day (IWD) celebrations.
According to Union Bank’s Head of Retail Segments, Paul Aseme: “We recognise that Nigerian SMEs face many challenges– especially during the start-up stage of the business. We are therefore organising these seminars, bringing in accomplished entrepreneurs and professionals to share expert advice that will help these female business owners establish a good foundation for their businesses, widen their exposure and expand their business connections.”
Topics covered included ‘Understanding your business and the market’, ‘Online presence and visibility’ as well as ‘Business Law and application’ all in a bid to provide the SMEs with the essential knowledge they need to build sustainable businesses and thrive in the Nigerian marketplace.
There were facilitators from Lagos Chamber of Commerce and Industry (LCCI), legal experts from Amber Solicitors, brand experts from SME Studio and representatives of renowned brands who shared tips on how to develop strong product and service brands.
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