Access Bank PLC has once again emerged as Nigeria’s most valuable brand, securing the top position for the fourth consecutive year in the latest “Nigeria 25 2025” ranking by Brand Finance, the world’s leading brand valuation consultancy.
This achievement reaffirms Access Bank’s sustained brand leadership and its impact on the financial landscape through innovation, customer-centricity, and strategic growth.
The 2025 report shows that banks now account for 59% of the total brand value in the ranking, reflecting the strength and influence of the sector in shaping Nigeria’s economic future.
The Nigeria 25 2025 ranking also highlights considerable shifts in the country’s strongest brands, with banking brands rising through the ranks to dominate the top 10. This demonstrates a growing recognition of the sector’s resilience and adaptability, particularly as financial services play an increasingly crucial role in driving Nigeria’s economy forward.
Babatunde Odumeru, Managing Director, Brand Finance Nigeria, noted that, “Nigerian banking brands continue to grow, successfully navigating a challenging economic landscape with strategic agility while also maintaining customer loyalty.”
Commenting on the ranking, Roosevelt Ogbonna, Managing Director/CEO of Access Bank, said:
“This recognition as Nigeria’s most valuable brand for the fourth year running is a testament to the strength of our people, our customers’ trust, and the strategic clarity that drives everything we do. At Access Bank, we remain committed to delivering value through innovation, financial inclusion, and impactful partnerships across Africa and beyond.”
Also speaking on the milestone, Bolaji Agbede, Acting Group Chief Executive Officer of Access Holdings PLC, stated:
“Access Bank’s brand leadership reflects the Group’s long-term vision of becoming the world’s most respected African financial institution. As we continue to evolve and expand our footprint, we are focused on delivering sustainable growth, deepening stakeholder trust, and enhancing the customer experience across all our markets.”
Access Bank’s performance in the ranking showcases the results of sustained brand investment, operational excellence, and strategic expansion across Africa, with a growing presence in key global markets.
The dominance of banks in the “Nigeria 25 2025” list further reinforces investor and consumer confidence in the sector’s long-term stability, innovation capacity, and economic significance.
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About Access Bank PLC
Access Bank, a wholly owned subsidiary of Access Holdings PLC, is a leading full-service commercial bank operating through a network of more than 700 branches and service outlets spanning 3 continents, 23 countries and over 60 million customers. The Bank employs over 28,000 people in its operations in Africa and Europe, with representative offices in China, Lebanon, India, and the UAE.
Access Bank’s parent company, Access Holdings PLC, has been listed on the Nigerian Stock Exchange since 1998. The Bank is a diversified financial institution that combines a strong retail customer franchise and digital platform with deep corporate banking expertise, proven risk management and capital management capabilities. The Bank services its various markets through three key business segments: Corporate and Investment Banking, Commercial Banking, and Retail Banking. The Bank has enjoyed what is arguably Africa’s most successful banking growth trajectory in the last 18 years, becoming one of the continent’s largest retail banks.
With a strong commitment to economic growth and innovation, Access Bank continues to play a vital role in bridging business opportunities and fostering sustainable development across the continent and beyond.
About Brand Finance
Brand Finance is the world’s leading brand valuation consultancy. Bridging the gap between marketing and finance, Brand Finance evaluates the strength of brands and quantifies their financial value to help organisations make strategic decisions.
Headquartered in London, Brand Finance operates in over 25 countries. Every year, Brand Finance conducts more than 6,000 brand valuations, supported by original market research, and publishes over 100 reports which rank brands across all sectors and countries.
Brand Finance also operates the Global Brand Equity Monitor, conducting original market research annually on 6,000 brands, surveying more than 175,000 respondents across 41 countries and 31 industry sectors. By combining perceptual data from the Global Brand Equity Monitor with data from its valuation database — the largest brand value database in the world — Brand Finance equips ambitious brand leaders with the data, analytics, and the strategic guidance they need to enhance brand and business value.
In addition to calculating brand value, Brand Finance also determines the relative strength of brands through a balanced scorecard of metrics evaluating marketing investment, stakeholder equity, and business performance, compliant with ISO 20671.
Brand Finance is a regulated accountancy firm and a committed leader in the standardisation of the brand valuation industry. Brand Finance was the first to be certified by independent auditors as compliant with both ISO 10668 and ISO 20671 and has received the official endorsement of the Marketing Accountability Standards Board (MASB) in the United States
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